Mission and values

Guided by the values of mutualism on which it was founded, La Capitale works with people by providing access to personalized products and services in order to build, protect and value what they feel counts for their individual and collective financial security.

People first To take care first and foremost of the well-being of our people by demonstrating respect and empathy and by embracing practices based on our fundamental principles of equality, fairness and democracy.
Integrity and transparency Being committed to providing Mutual members, clients and employees with a company that demonstrates sound governance and management by applying strict standards of integrity and ethics at all levels and by exhibiting transparency in our management approach.
Customer-centric mindset Offering attentive service at all times, characterized by a commitment to the client, an ongoing desire to provide appropriate information and advice, and financial solutions tailored to what clients feel is essential to their financial security.
Company sustainability Ensuring profitable growth of the organization through the dynamic and prudent use of its financial capacities to foster business continuity and provide an enriched legacy for future generations.
Social involvement and responsibility Integrating and promoting the values of mutual aid and solidarity on which mutualism is based, supporting community or humanitarian activity and promoting sustainable development.
Valuing the role of public service employees Highlighting the value and contributions of public service employees, who play an active role in the social, cultural and economic development of Quebec.